#Wechat mini program design template how to#

Do not use advertising ideas that are easily misunderstood and intentionally deceive or mislead consumers.

False patented products or patented methods shall not be involved in advertisements.

The data, statistics, survey results, abstracts, and quotations used in advertisements shall be true and accurate, and the source shall be indicated.

No false or misleading advertisements may be placed.

Absolute terms such as “national level”, “highest level” and “best” shall not be used.

Pre-requisites to display a promotional message on Users’ Feed Restrictions on WeChat Ads Chinese advertising law & Tencent’s specific stipulations If a term on this page is unclear, here is a WeChat-related comprehensive lexicon: + WeChat APP: glossary, lexicon & definitions to learn the basics right 2. WeChat users’ Moments feed (WeChat Users’ timeline) The advertisement will automatically disappear on the users’ timeline if they don’t comment, like, or interact with the ad within 6 hours.Ĭurrently, WeChat limits the moment ads shown to users to three per day. Native Ads displayed on users’ Moments feed in a form similar to a friend’s post. Like the others, this channel to advertise a product or service has its own set of attributes and tactics to understand in order to design an efficient media buying strategy within WeChat. Updates and timeline on WeChat media buying capabilities on MomentsĬapacity offered by the WeChat ecosystem for a brand to pay for advertising space on WeChat users’ Moments feed (WeChat Users’ timeline).

Key Performance Indicators (KPI) of your WeChat Moments Advertising campaign.

#Wechat mini program design template how to#

WeChat Moments Advertising: how to measure success La Mer promoting International Ocean Day on WeChat Users' feed.Case Studies of WeChat Moments Advertising Tips, tactics and best practices to promote brands efficiently on WeChat Moments Process to design and execute a paid media campaign on WeChat Moments Phone operating system & Internet provider.

Landing pages for WeChat Moments Advertising Ad Display Formats & sizes on WeChat Moments

How to apply and manage the advertising campaign.Chinese advertising law & Tencent's specific stipulations.Pre-requisites to display a promotional message on Users' Feed What is WeChat Moments Advertising? How does it work?